What Should Be on Your Event Success Checklist?

Since you’re reading this article, it’s probably safe to assume that you’ve got an event in the works that you think is going to be pretty amazing. And, ideally, you’d like lots of people to show up and lots of buzz and excitement stirred up about your event.

So here’s the question: what exactly will your event need in order to show the public -- or your target market, anyway -- that this is going to be a fantastic event worth their while?

Here’s a quick “event success checklist” for you to ensure that your event will fully accomplish its purpose. This is what your event needs.

1. Space at a venue.

Be sure you have reserved a space at your ideal venue well in advance of your event date. You should also be aware that many venues will want you to have liability insurance, so getting that insurance should be a top priority. Fortunately, some event staffing agencies (Femme Fatale Media included) offer this liability insurance for their clients, which means you won’t have to deal with that whole issue if you book with an agency like Femme Fatale Media.

2. An event theme.

An event theme is important because it helps provide consistency with your marketing and promotional message. It also sets the “mood” for your event, and if the theme truly resonates with your target market, then your event will attract many more engaged audience members and fans.

3. Promotional models or event staff.

If throngs of excited event-goers are going to show up, someone will need to help you out with staffing. The best way to do that? Hire an event staffing agency with a highly trained rolodex of personable, energetic staff. They’ll leave a lasting, positive impression on the minds of your event attendees.

4. A marketing strategy.

To maximize the revenue you make from your event, you’ll need to let people know about your upcoming event. The right marketing strategy for you will, of course, depend on your budget, target market, and timetable.

Shameless plug for Femme Fatale Media: All of our clients get complimentary marketing via our social media channels (Twitter, Facebook, Instagram), which collectively have more than 100,000 followers. That’s a huge amount of exposure for your event...for free.

After reading through our testimonials, and hearing about the events we’ve catered to, it’s probably not surprising to you that we can help out with making your event an exciting success that achieves your goals and objectives.

So if, per chance, you are at that point where you could use some help on some of the above items, just reach out to us and we’ll be more than happy to put together a plan that works for you.