The Future of Events: What to Expect in 2022

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What will the future of events look like? This is a question that many event professionals are asking themselves. The answer, of course, is that no one knows for sure. But there are some trends that we can look at to get an idea of what the future might hold. In this blog post, we will discuss some of the changes that we can expect in the industry over the next few years. Keep reading to learn more!

One trend that seems likely to continue is the growth of virtual events. With technology becoming more and more sophisticated, it’s easier and more affordable to produce high-quality virtual events. Additionally, more and more people are becoming comfortable with attending events online. As a result, we expect that virtual events will become even more popular in the coming years.

Another trend that we’re seeing is the rise of experiential events, which we absolutely love. These are events that focus on creating an experience for attendees, rather than simply providing information. For example, rather than having a speaker give a presentation, an experiential event might have attendees participate in interactive activities. This trend is likely to continue as event professionals look for ways to create more engaging and memorable experiences for their guests.

We can also expect to see a continued focus on sustainability in the event industry. Many event planners are already starting to implement sustainable practices, such as using recycled materials and reducing waste. However, we can expect this trend to continue to grow in the coming years. Attendees are becoming more and more interested in attending events that are eco-friendly.

Another big change that is happening in the event industry is that events are becoming more and more globalized. With the internet, it is easier than ever for people from all over the world to connect with each other and attend events. This trend is only going to continue to grow in the coming years.

We can also expect to see a continued focus on technology in the event industry. Event planners are always looking for ways to use technology to improve the experience for attendees. We can expect to see more use of apps, RFID wristbands, and other tech tools at events in the future.

Lastly, integration with web3 technologies such as blockchain will become more commonplace as the industry looks to provide more transparency and trust for attendees when it comes to ticketing, identity, and event data. Whether through NFTs, DAOs, or other means, event planners will be able to provide a more secure and trustworthy experience for all.

These are just a few of the trends that we see happening in the event industry over the next few years. What do you think the future holds for events? Let us know!

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Kirsten Visima

Senior Account Co-Ordinator

An integral part of Femme Fatale Media’s staff for the past 7 years, Kirsten has carved out a name for herself in the modeling and events industry in the last 15 years – experience and talent which she makes full use of as Femme Fatale Media’s account coordinator.

Responsible for booking Femme Fatale Media’s top-flight clients, she has made it easy for clients like Toronto Film Festival, John Varvatos, Coors Light, Global TV, Magnum Ice Cream, Showcase, NYX Cosmetics, Sony, Crocs, MLSE, Juicy Couture, and TSN to successfully work with Femme Fatale Media and accomplish their objectives.

Emily Lyons

President & Founder of Femme Fatale Media

Emily is the founder and CEO of North Americas top event staffing agency. With Emily at the helm, what started as a small agency has exploded like firecrackers across the entertainment scene in Canada and The United States. A long list of accolades has already made its home with Femme Fatale Media Group, including five consecutive Annual Toronto Nightclub Awards and three Top Choice Awards. What’s more, Emily’s hustling has won over big names like Warner Bros., MAXIM, UFC, Justin Bieber, Drake, Lamborghini, and so on. Named “Canada’s Top Agency” by Forbes.com.