Getting The Most From Promotional Models

pm-wildfire-increased-sales-and-reduced-spending

When booking a promotional modelling agency it is essential you find the right fit. Throughout my experience in the industry I have realized the success in any business can be founded by energetic and smart promotions. The primary objective of our company is utilizing beautiful and outgoing models to promote an increase in audience, with a clear focus on increasing revenues or attendances wherever possible. To maximize your event success here is a few tips before you hire:

1. Look for more than just looks. Although a pretty face will get attention, it’s the brains behind the beauty that’s important. Choose models not only on their looks but get an idea of their personality and sales capabilities.

2. Look for an online presence. Social media integration is paramount these days. Look for an agency that can benefit your brand or event integrating social media with event marketing tactics. Having an online presence and associating it with an already known brand amplifies your reach and builds an approachable brand image. You get the increase and extent engagement, having double the impact from your event and people are getting news about your brand before, during and after your event.

3. Look at their roster size. People get sick and things happen. In the event of a cancellation you want an agency that will make sure your event staff are not only covered, but with the same calibre you had originally booked.

4. Look at experience. It’s easy to do a little background research there days. Spend 10 minutes searching google to find out who exactly you’re dealing with. How long have they been in business? Who are their past clients? You will be easily able to weed out who is the real deal, and not just smoke and mirrors.

Good luck!
Emily Lyons, CEO Femme Fatale Media
Promotional Event Staffing & Model Management

Phone: 647.456.2644
E-mail: emily@femmefatalemedia.com

“2013 TNC Award Best Promotional Models in Toronto, Ontario”
“2013 Top Choice Award for Top Event Staffing in Toronto, Ontario”
“2012 TNC Award Best Promotional Models in Toronto, Ontario”
“2012 Top Choice Award for Top Event Staffing in Toronto, Ontario”
“2011 TNC Award Best Promotional Models in Toronto, Ontario”
“2010 TNC Award Best Promotional Models in Toronto, Ontario”

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Kirsten Visima

Senior Account Co-Ordinator

An integral part of Femme Fatale Media’s staff for the past 7 years, Kirsten has carved out a name for herself in the modeling and events industry in the last 15 years – experience and talent which she makes full use of as Femme Fatale Media’s account coordinator.

Responsible for booking Femme Fatale Media’s top-flight clients, she has made it easy for clients like Toronto Film Festival, John Varvatos, Coors Light, Global TV, Magnum Ice Cream, Showcase, NYX Cosmetics, Sony, Crocs, MLSE, Juicy Couture, and TSN to successfully work with Femme Fatale Media and accomplish their objectives.

Emily Lyons

President & Founder of Femme Fatale Media

Emily is the founder and CEO of North Americas top event staffing agency. With Emily at the helm, what started as a small agency has exploded like firecrackers across the entertainment scene in Canada and The United States. A long list of accolades has already made its home with Femme Fatale Media Group, including five consecutive Annual Toronto Nightclub Awards and three Top Choice Awards. What’s more, Emily’s hustling has won over big names like Warner Bros., MAXIM, UFC, Justin Bieber, Drake, Lamborghini, and so on. Named “Canada’s Top Agency” by Forbes.com.