Our Femme Fatale brand ambassadors geared up  for the Annual season-opening Bobsleigh World cup held in Calgary  at Winsport’s Canada Olympic Park presented by the Globe & Mail and Lexus Calgary. Our team was interacting with spectators for 3 days while the qualifying and championship races were being held. Onlookers could stop by the Globe & Mail hut to have their picture taken with a Giant tablet and make headline news! Along with having their picture snapped, they were offered a complementary issue of the Globe & Mail and a trial subscription courtesy of Lexus of Calgary. The Femme Fatale team had a great time at the event and can’t wait to work another with our friends from the Globe & Mail!

In print for 167 years, The Globe delivers lively and authoritative coverage of national, international, business, technology, arts, entertainment and lifestyle news. An essential read for Canadians who want in-depth reporting on the issues, facts and opinions that affect our domestic landscape and the world at large, The Globe enjoys a cumulative six-day readership total of almost 3.5 million*, and our readers are incredibly loyal – 75 per cent of our current subscriber base has subscribed for more than two years – many of them for much longer.

The Globe and Mail offers the most authoritative news in Canada, featuring national and international news. To subscribe to The Globe & Mail, Canada’s top newspaper, visit https://customer.globeandmail.ca/HD/Start.aspx.