RBC Royal Bank

Our brand ambassadors promoted the Visa Avion Card in the highest traffic areas of the Toronto Financial District. They informed and impressed hundreds of consumers over a two week blitz. Interacting with 1000+ individuals each day – our representatives increased the daily sales and exceeded client targets.

Highlights:

88 Queens Quay has an office building of roughly 6000 RBC employees. Most already have the Avion card as it is the most popular RBC card and all RBC employees receive a 50% discount in service fees. A large number of sign ups still came from RBC employees. These are the employees that have been "meaning to switch to Avion but just haven't gotten around to it" or "haven't looked into company credit cards quite yet".

Results:

• 1500+ Daily Impressions
• 1000+ Daily Interactions